ELEVATED YET APPROACHABLE
the evolution of the stitch fix brand
As a company deeply rooted in personal style and fashion, Stitch Fix prioritized an editorial photography approach that highlighted its products in an elevated yet approachable manner.
Our in-house team of expert stylists, photographers, photo-art directors, producers, and post-production artists collaborated to create stunning visuals. We shot both on-location and in-studio, capturing a mix of on-figure and still life photography. This comprehensive approach ensured that every piece of content resonated with the brand's ethos, showcasing the product in a way that was both aspirational and accessible.
